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Branding C3:

Coherence, Consistency and Clarity

A kickass, all-in branding and strategy program tailored for companies with kickass products and services

Learn how
1
We nail down
the brand
Who and for whom?

From your current brand to the brand you want. Who am I up against, and who’s my crowd?

2
We craft the
value promise
What’s that?

From perks and features to what makes us stand out. From where we’re placed to showing our worth

3
We handle
their performance
How do I stand out?

From strategy to creativity: From our tone and language, to the logo, color, shapes, and images.

From the brand strategy to the visual identity

Our kickass co-creation process helps us build the brand vibe, find shared values with our audiences, and communicate it so awesomely that competitors will be scratching their heads trying to figure out our secret sauce. Sounds good?

Let's set up a video call

Yeah, they love us

We've helped over 25 companies from various sectors with their branding journey, turning their brand into a real asset, adding value for their customers, and uncovering insights like:

Spotting
opportunities

Knowing who you are gives you perspective and helps uncover new business models.

Getting the
word out right

Tweak your value proposition and start chatting up different crowds.

Saving
time

Make quick, spot-on decisions. Focus on what really matters.

Getting that
international vibe

Conquer more sophisticated markets and speed up your growth.

Getting with
the times

Stay ahead, optimize, and gear your brand up for new touchpoints.

Getting your
team in sync

Boost the team spirit and get everyone on board with your corporate goals.

Building up
my rep

Looking trustworthy builds loyalty and emotional connections with your audience.

Upgrading
the game

Your customers change, your market changes. Adapt fast and lead the pack in your sector.

Keep on learning
and innovating

Boost your improvement game and stand out in a crowded market.

A couple of good examples...

WeKall: The future of
corporate telephony
Jamundí:
Rediscovering a treasure
In clonclusion…

Building a brand isn’t just some fancy idea from the marketing or communications folks. It’s an industry standard now. Any 21st-century company that drags its feet on this is risking its value in the ever-changing market landscape.

That’s the gist of it.

I need it ASAP!

Focus on
growing

Your time is valuable, and that's why we tailor our study for top-notch service. The only concern when we work together will be whether to meet on Zoom or Google Meet.

We ease
the stress

We don’t forget we’re designers, and we keep development and deliverables timelines crystal clear.

We praise
the madness

We’re a bunch of curious and restless souls. Perfect for companies that challenge market norms.

Payment-wise,
we're pretty chill

We know our stuff and we charge accordingly. We’ve got unique options that fit any cash flow.

Sure, let's get a quote for the project

What the customers
are saying

  • Julián Sánchez
    CIO Bidda S.A.S.

    Velové really got under our skin, understood our purpose, our people, our stakeholders, and became one of us. After knowing everything about us, they projected us into a world-class brand that we’re proud of and fully identify with.

  • Juan Carlos Velásquez
    Design Area Director, Cali Chamber of Commerce

     If you love Branding, it shows in everything you do, and Velové is absolutely consistent in that.

  • Felipe Sánchez
    CEO Bidda S.A.S.

     Velové really got what WeKall meant to us and our customers, managing to connect us in a unique way and transmit that value proposition quickly and easily to our prospects, clients, employees, and suppliers. Definitely the best decision of 2018.

  • Julieth Carbonell
    Manager, Employees Fund, Cali Chamber of Commerce

    The experience with Velové was really pleasant. They’re an organized company, very punctual with the proposed schedule, and above all, they have a high level of creativity, which ensures successful results for the client.

Frequently
Asked
Questions

I ask, therefore I am

I'm a small business with a tight budget

We’re also a small business and need to charge for what we do. So, if we can’t close a deal (we’ll surely explore all options), we’ll gladly recommend you to one of our friendly colleagues who we know can fit your budget and definitely get the project done.

This is exactly what I need, but I've got to sell it to the board

You’re our champion, but even the best need a coach. Just let us know when, where, and with whom, and we’ll help you prep that winning pitch, making this project a standout in your management report.

I've spent hours and hours putting together a PPT. Can you guys just help with the value proposition?

Absolutely! We’ll assist you in building it. What you need is an intensive workshop, and for that, we’ve got various methodologies lined up to make it practical. Finally, you’ll be able to answer that dreaded question… ‘What does your company do?

I've already got my mission, vision, values, purpose, and value proposition. Can I get a discount?

Only if you can recite your company’s mission off the top of your head. This little pop quiz will help us gauge just how necessary that discount is.

If I just want to do the logo, can you do it for me?

We’re all about the ‘come for the bait, leave with the boat’ policy, so yeah, we can easily design your logo, icon, you name it.

It's perfect for my organization, but I've got to convince my boss

We get it. Your boss has been sticking with that logo from the uncle who’s no longer around for 20 years. You’ll need some extra firepower, and we’re ready to show how you can take today’s company into the future.

Do we do the implementation and launch with you guys?

Absolutely! We’ll even throw in a sweet discount if you go that route.

I support fracking, I'm from a tobacco company, and I'm also a weapons developer. When do we start?

Sure thing! You can reach us at #1800GOF***YOURSELF.

I've got a beer brand, when do we start?

Yesterday.

Do you guys do campaigns?

We’re a design studio, so you’ll need more than just an advertising agency for that. However, depending on the scope, we can definitely give you some guidance.

I'd like some consulting... How much does it cost?

We propose you help us complete our book collection. Here’s our wishlist to make us smarter. How about we swap it for… about 3 hours of consulting?

Do you have any questions that aren’t covered?

Let’s talk about it!
diseñadora industrial victoria avendaño

Are you ready to outshine the competition?

I'm Victoria Avendaño, and I'll tell you how we've done it.
Let's set up a video call

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